A Fishy Fileshare: Social Media Marketing

My guppy, lovingly named “Spot” by my daughter, disappeared from my fish tank yesterday. One day s/he was there, the next day…gone. Didn’t realize how attached I was to that guppy. So when I saw the following two slideshares from Jeremiah Owyang, a web strategist who works for Forrester Research and blogs at Web-Strategist.com, I couldn’t help but think of my guppy as a broader metaphor.

Pay attention to your fish, people.

Without further ado, you can view these slidedecks below or on SlideShare.net. (Storyboard #1: Social Media Marketing and Storyboard #2: Social Reef)

Enjoy.

Social Media Marketing

View more presentations from jeremiah_owyang.

Social Reef: An Industry Perspective

View more presentations from jeremiah_owyang.

Tags: Jeremiah Owyang, SlideShare, Social Media, Social Media Marketing

This entry was posted on Wednesday, April 22nd, 2009 at 8:19 am and is filed under FileShare, SlideShare, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

5 Responses to “A Fishy Fileshare: Social Media Marketing”

Renee Lemley Says:
April 27th, 2009 at 6:51 pm
Still missing my guppy terribly, but I know there’s other…um…fish in the sea.

Wanted to leave this comment as an addendum to my Fishy Fileshare post:

A deeper dive on the fish-marketing metaphors is provided on Chris Brogan’s blog…
http://www.chrisbrogan.com/casting-your-net-and-the-beauty-of-fish/
Mimi Says:
September 23rd, 2009 at 6:25 am
oh dear … feel sorry for “Spot” , it must be a beautiful fish
drew levin Says:
January 11th, 2010 at 8:21 pm
Very interesting post, great analogy. sorry about your fish.
Renee Lemley Says:
January 12th, 2010 at 9:21 am
Thanks Drew and Mimi.
Finlay Richardson Says:
May 2nd, 2010 at 1:18 pm
i have tried social media marketing for getting our new products to be known on the market. it seems to work well specially if the audience is targeted .`